The beneficiaries are children, adolescents and adults aged between 5 and 99 years; the project has a diversity policy and tries to have a 50% gender ratio.

The project idea can be seen as a challenge for an inclusive society as about 10% to 15% of the population of an industrialised country (OECD 2010, 2016) have a disability or chronic diseases.

Recent studies show that from a subjective point of view up to 20% experience limitations in their everyday life due to various impairments. The most common problems people face in this group are problems in their spare or leisure time. 21.2% stated that they had problems in participating in all forms of play, leisure and recreational activities, such as sports, visiting a museum or theatre, traveling or pursuing a hobby.