Moving the Goalposts is a community-based organisation that, since 2002, uses an award-winning football curriculum to empower girls and young women. It brings girls together in a safe space where they can play football, organise their own activities, become leaders and where they can discuss issues that matter for them growing up in Kilifi, Kenya.
Many people could see that there were huge gender differences being experienced by men, women, boys and girls in Kilifi in terms of opportunities in school, health, leadership roles and employment. MTG thought of taking a new approach using football in order to get to the heart of some of the problems faced by girls and women in Kilifi. With a small amount of money from the British Council the project was set up, with advice and support from Moving the Goalposts UK, a registered charity in the UK. More girls and young women started to get engaged playing football and attending tournaments organised by MTG. Nowadays there are around 5’000 players whereas in 2002 the project started with only 120 players.